The Pet Vietnam – A Pioneer at the International Exhibition

On September 4, 2025, the Vietnam International Sourcing Expo 2025 (VISE 2025) officially commenced at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City. Recognized as one of Vietnam’s premier sourcing events, VISE gathers thousands of enterprises across diverse industries, including the pet food sector – a rapidly growing market in Southeast Asia and worldwide.

On the very first day, The Pet Vietnam – a pioneer and market leader in fresh pâté for pets in Vietnam – successfully captured the attention of numerous partners, distributors, and international visitors. The Pet’s presence not only reinforced its position as a trusted domestic brand but also signaled its ambition to expand into global markets.

The Pet Vietnam – A Comprehensive Pet Nutrition Ecosystem

With a vision to become the leading pet nutrition brand in Vietnam, The Pet has developed a diverse ecosystem of innovative and differentiated products:

• The Pet Fresh Paste – a line of fresh paste with over 40 unique formulas, crafted from clean, nutrient-rich ingredients, ensuring taste, digestibility, and overall wellness for pets.

• King’s Pet & King’s Pet by Bao Anh – premium kibble brands featuring freeze-dried real tuna toppings and shrimp-derived peptide technology – a next-generation protein innovation in Vietnam’s pet food industry.

• Alpha Pet – an affordable yet reliable brand that delivers balanced nutrition while maintaining safety and scientific standards.

All formulas are scientifically designed and tested by a team of nutrition experts, ensuring balanced dietary solutions and holistic health benefits for pets.

The Pet Vietnam – A Comprehensive Pet Nutrition Ecosystem

The Pet’s Exhibition Booth at VISE 2025

📍 At the The Pet Vietnam booth, visitors and partners had the opportunity to experience the brand’s product portfolio and learn about its growth strategy.

Highlights of the booth included:

• Comprehensive product showcase – ranging from fresh pâté and super-topping kibbles to nutritious treats.

• Cutting-edge technologies – shrimp peptide as a next-generation hydrolyzed protein, lignocellulose for digestive health and hairball reduction, and DL-Methionine for urinary tract support.

• A professional B2B networking space – designed to welcome distributors, sourcing partners, and international buyers committed to advancing a sustainable pet food market.

The Pet emphasized its brand message at the exhibition:

“Optimal Nutrition for Pets – Sustainable Value for Partners.”

The Pet Vietnam’s Competitive Advantages

In a highly competitive pet food landscape, The Pet distinguishes itself with several key strengths:

1. Pioneering Fresh Paste – Vietnam’s No.1 brand in fresh paste for pets, trusted by a wide community of pet owners.

2. Multi-segment product strategy – serving both premium and mainstream markets, catering to diverse consumer needs.

3. Extensive distribution network – over 180 branches and partners nationwide, complemented by a robust online presence.

4. International expansion readiness – advanced technology, consistent product quality, and strong brand equity position The Pet for global competitiveness.

Strategic Partnership Opportunities at VISE 2025

Through its participation at Vietnam International Sourcing Expo 2025, The Pet Vietnam aims to:

• Engage with international distributors and retailers to bring Vietnamese pet food closer to global consumers.

• Collaborate with sourcing partners to scale production while ensuring consistent quality.

• Work alongside research institutions to continue innovating and advancing nutritional formulas tailored to pets’ evolving needs.

The Pet strongly believes that sustainable, strategic partnerships will create long-term mutual value while contributing to the growth of both Vietnam’s and the global pet food industry.

Conclusion

The opening day of Vietnam International Sourcing Expo 2025 highlighted the strong market appeal of The Pet Vietnam. With its extensive product ecosystem, advanced nutritional technologies, and global vision, The Pet is well-positioned to accompany partners in expanding market opportunities.

👉 Date: September 4 – 6, 2025
👉 Venue: SECC, District 7, Ho Chi Minh City
👉 Booth: The Pet Vietnam

The Pet Vietnam warmly invites all partners to visit, connect, and explore sustainable collaborations that will drive the Vietnamese pet food industry to new international heights.

🔥 The Pet Vietnam – Vietnam’s leading producer of fresh pâté for dogs and cats.
Our products are widely distributed through a nationwide network of 180+ branches and partners:

🔗 https://thepet.vn/
🔗 http://bit.ly/hethongcuahangthepet

❤️ A diverse product portfolio with 40+ fresh pâté recipes, tailored to meet every nutritional need:

🔗 https://bit.ly/menupatechomeo

👉 Shop authentic products quickly and easily on Shopee:

🔗 https://s.shopee.vn/BJaLHYjA3